Marketing Matters
With our partners at ISBA, we've created the following interview series, that touches upon brand challenges that continue to dominate headlines, influence brand behaviour and impact marketing budgets. One of the most prominent obstacles for marketers across the country remains this: how does a brand create authentic consumer connection within a cost-of-living crisis?
If you are interested in taking part in the interview series, please email kate.lewis@ingenuitylondon.com
Marketing Matters: Lloyds TSB - Ingenuity x ISBA from Ingenuity London on Vimeo.
Jeremy Hayward, CCO at Lloyds Banking Group
Pete Markey, CMO at Boots
Gail Borley, Head of Brand & Digital Marketing at Boots Opticians
Brand Director at The Phoenix Group
Robert Anderson, Group Head of Social Media Marketing at Natwest
